Back
10.2: Build Your Vocabulary
Write a definition for each of the following terms and add it to your personal glossary.
value
list price
selling price
manufacturer’s suggested retail price (MSRP)
pricing objectives
profit margin
market share
return on sales (ROS)
return on investment (ROI)
pricing strategies
cost-based pricing
markup
keystone pricing
demand-based pricing
competition-based pricing
psychological pricing
Your Name
Your E-mail
Send yourself a copy
Your Instructor's E-mail
Additional Recipient's E-mail (optional)
Comments
I confirm my input is correct and am ready to submit